To become a marketing guru is simply about applying the key instruments of a good marketing process. From the definition of marketing, we learnt that it comprises four main cardinal factors that make a good marketing process- Identity the need of customer, Satisfy the need, Uniqueness, Profit.


How to Become Marketing Guru



Marketing is such an important business function that does not only require proper understanding, but mastering all it’s arts is imperative for business growth. To become a marketing guru is simply about applying the key instruments of a good marketing process.

According to the definition of marketing, a successful marketing strategy should identify and satisfy customers' needs, be distinctive, be profitable, and be unique.


It indicates that in order to master marketing, we must understand how to efficiently harness these essential processes.



You must move through this process whether you are a business owner or an employee if you want to maximize the effectiveness of your marketing efforts. Knowing what customers want, when they want it, and how they want it is the crucial aspect in this situation. How are we actually going to do this?


One on one discussion



Asking customers directly while seated in front of them is the best approach to learn what they want. We avoid this most of the time, sometimes even knowingly.


We don't always want to hear negative feedback about our goods or services. Through surveys and one-on-one interactions, we should try to learn how our customers feel about our service. This is the first step toward mastering marketing.


Target audience



Integrate data capturing device within your business operation that store customer data. Start one on one research with people that have come in contact with your product, and yet have not bought from you.

Ask why they have not patronize you, what you could do to improve on the product and why they prefer your competitors.(Some prospective customer may not be in the ready-to-buy mode in the trend of buying circle.

So, we must appreciate that fact nurturing them till the time of eventual purchase). This may be hard, but that is the beginning of marketing success.




Feedback structure



Create a regular feedback platform, such as a website or blog, that integrates social media links so that consumers, potential customers, and even lost customers may express their opinions about your goods or services. And address complaints right away with the goal of enhancing service.


Ask the right questions– 




Asking inquiries that will increase sales, such as "Why didn't you choose to buy from us?" Do you like anything about us? What do you think we could improve upon, what do you like about our competitors, and what do you think we could borrow from them?


Ask as many people as you can to identify trends or the general consensus of the populace.



Trust your instinct

Most of the time, we have a tendency to downplay our marketing skills and outsource the main market research tasks. But you, the business owner, working "one on one," will produce the finest market results.


Only via a deeper understanding of the client can business operations be further developed in order to implement successful marketing strategies.


These are essentially the steps we must do, whether we are employees or business owners, to become marketing experts.


It is practical to hone our skills to represent effective marketing ability. People are the center of marketing, and marketing is the center of people.


Don’t hesitate to contact us should you need help in this area or maybe you need a website/blog to connect your business with clients and prospective customer, maximizing lead generation through nurturing for consistent sales over and over again.